Marjorie’s Kauai Inn - Logo, Website, and Photography

The Challenge
Marjorie’s Kauai Inn had an outdated website, no logo or clear branding, and limited photography. The beauty of the property, pool, grounds, and the warmth of the owners weren’t being effectively showcased, making it difficult to attract guests.

The Approach
I focused on creating a simple but effective brand identity, including a logo, color palette, and design elements, to give the inn a polished, cohesive look. I also redesigned the website and captured high-quality photography to highlight the property and create an inviting online presence.

The Execution

• Created a clean, approachable logo and selected a simple color palette to give the inn a refreshed, recognizable look.
• Built a modern, mobile-friendly website designed to highlight the property’s features and drive bookings.
• Shot professional, high-quality photography of the inn, pool, grounds, and interiors to showcase both the property and the warmth of the owners.
• Designed elegant printed collateral, including cards, to extend the refreshed look offline.

The Impact
Transformed the inn’s presence online and offline, making it visually appealing and more compelling to potential guests, while better reflecting the property’s charm and the owners’ personality.

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